Monday 16 July 2012

Nike Mag 2011



The original Nike Mag was worn by the Back to the Future character Marty Mcfly, 
played by Michael J Fox. It came alive, lit up and formed to Marty’s foot. 
The 2011 Nike Mag shoe was designed to be a precise replica of the original from Back to the Future II.



The aesthetic is an exact match, down to the contours of the upper, 
the glowing led panel and the electroluminescent 'Nike' in the strap. The 2011 Nike Mag illuminates with the pinch of the ear of the high top, glowing for five hours per charge.


1500 pairs of the 2011 Nike Mag will be auctioned on ebay with all net proceeds going directly to the Michael J Fox Foundation. Each day for the duration of the ten-day auction, one hundred and fifty pairs of the 2011 Nike Mag shoes will be made available via ebay’s fashion vault.






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